Case Study: 78 Ellice Road, Wairau Valley

Description:

A standalone building on two titles of approximately 1,479m² on two titles on approximaetly 3,105m² site area with dual road access from Target Road and Ellice Road. The property comprises office/showroom with 38 car parks.
 
Campaign:
Four week Deadline Private Treaty campaign.
  
Campaign Strategy:
Total Property half page was utilised. This featured a colour page in Bayleys Total Property Portfolio, colour display advertising in the New Zealand Herald, internet page, signage and HTML email to personal tenant database.
 
Market Response:
A total of 75 enquiries.
  
Sale Price:
The property was leased for $144,000pa + GST + OPEX.