Case Study: Unit B, 211 Wairau Road, Wairau Valley
 
Description:
Industrial unit situated on Wairau Road comprising 890sqm of warehouse and office. One of two unit development at the northern end of Wairau Road.
 
Tenancy(s):
Artiture 2008 Limited $76,875pa + GST + outgoings
 
Campaign:
Four week campaign.
  
Campaign Strategy:
Total Property Package A was utilised. This featured a full colour page in Bayleys Total Property Portfolio, colour display advertising in the New Zealand Herald, internet page, signage and HTML email to personal purchaser database.
 
Given the quality location and well known tenant in place, investors were chosen as the target market
 
Market Response:
A total of 27 inquiries were received.
 
Sale Price:
The property was sold to a local investor for $810,000 representing a 9.5% return.